influence Archives

Better Blog Branding: Crafting Your Positioning Statement

With a Brand Positioning Statement, Bloggers and businesses of all sizes can stand out and get noticed. Craft your uniqueness messaging now!

Authority Bloggers seek out ways to increase their authority in their niche and in the eyes of Google, but what is authority anyway?

You want your writing to have an impact, so that means you need to make yourself understood. How to make yourself understood every single time

In this article I would like to show you how a "real influencer business" is built, versus what you might mistake for success.

Authority Bloggers are best placed to ride out economic turbulence. Can I stand by this statement as the economy turns and churns?

Branding and positioning change the marketplace, alter the rules of blogging, and branding your blog is essential if you want it to take off.

Do you know what your blog is about? Strange question, but a serious one!

What YOU think your blog is about and what your audience thinks it is about might be two very different things ...