Are you architecting your own replacement? Is AI going to ‘happen to you’?
Are you architecting your own replacement?
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Nailing the Narrative When Your Storytelling Stops Working
While you might avoid it, businesses are storytellers. Don’t fall into the “Story-less Narrative” trap.
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Building a Stronger Brand Identity
A strong brand is one of the most valuable assets you can create for business success. Your brand is your business in customer’s minds.
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Dark Funnels – Why You’re Not Seeing All the Results of Your Marketing?
While you’re watching your stats, real visibility, and more importantly influence, might be building in places you simply can’t track
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Why Digital Product Launches Fail and How to Prepare for Success
Let me take you through the essential steps to help you avoid pitfalls and execute a successful product launch, based on hard won experience
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Permission Marketing and How to Grow Better, Long-Lasting, Customer Relationships
Discover why marketing funnels have become essential, how they work, and how you can use them to build trust, loyalty, and sales effectively
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Mastering Selling Online: Key Elements of Effective Sales Funnels
Sales funnels are essential in growing your business online. Discover how they work, and most important, how to craft them effectively
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Authority Business Lessons from an Accidental Entrepreneur
If you’re trying to build an online business that fits your life, not just your income goals, focus on these things
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Product Idea Validation: Know Before You Build It and Prevent an Uphill Battle for Sales
Before you build, validate! How testing product ideas saves time, money & opportunity cost, preventing a painful struggle for sales later on.
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How to Sell to Strangers
How can we sell strangers when this is the first time they have become aware of you and what you can do for them?
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How to Grow, Launch, and Sell with Authority
Do you want to start or launch a new blog? Grow your audience or email list? Want to create and sell a product or sell more of your services?
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WordPress Membership Sites: Owning Your Online Space
Should you create a logged in member area on your WordPress site? Do you run courses, stores, or communities on third-party platforms?
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Go Off-Topic: Using Ideas from Different Fields to Grow Your Online Business
How combining knowledge from outside of your expertise can give you an edge in business, as a coach/consultant, or digital product creator.
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How I Get “Free” Stuff to Review and You Can Too
How can you get products to write reviews about, and promote with affiliate links, without being an influencer or spending a fortune?
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How to Banish Self-Doubt and Do the Thing
Ideas to empower you to succeed, despite your fears, doubt and imposter syndrome, ultimately leading to a more fulfilled and content life.
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When More is Less
Tempted to expand your offers hoping it will generate more sales? This weird psychological factor says FEWER offers might be better!
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Blog Niche Research: 3 Pen Portrait Examples
Examples from my own blog niches so you can see how creating pen portraits can help you tune in to what your audience values
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Better Blog Branding: Crafting Your Positioning Statement
With a Brand Positioning Statement, Bloggers and businesses of all sizes can stand out and get noticed. Craft your uniqueness messaging now!
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What is Authority?
Authority Bloggers seek out ways to increase their authority in their niche and in the eyes of Google, but what is authority anyway?
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Make Yourself Understood: 10 Tips to Be Understood Every Time
You want your writing to have an impact, so that means you need to make yourself understood. How to make yourself understood every single time
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How to Really Win Fans and Influence People
In this article I would like to show you how a “real influencer business” is built, versus what you might mistake for success.
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Authority Websites Need to Show AND Tell
To succeed in your niche, you need to communicate your authority with your website design, your layout, and your content.
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It’s not what you say that matters
How many times have you seen a misunderstanding caused by a message being delivered lazily over text?
How many people have you seen get into an argument because of what they perceived to be an insult, that was not intended that way.
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Why Authority Bloggers Are Best Placed to Weather Economic Storms
Authority Bloggers are best placed to ride out economic turbulence. Can I stand by this statement as the economy turns and churns?
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Blog Branding and Positioning: Changing the Rules of the Blogging Game
Branding and positioning change the marketplace, alter the rules of blogging, and branding your blog is essential if you want it to take off.
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What is Your Blog About, Really?
Do you know what your blog is about? Strange question, but a serious one!
What YOU think your blog is about and what your audience thinks it is about might be two very different things …
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Killer Flagship Content – Free Ebook To Download
The Flagship Content ebook helps you to create, package, and promote compelling resources that attract more attention to your blog
