Starting a Degree Finally, Because Now the Robots Care About Them
AI made me go back to school.
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Developers: Don’t Build for Everyone if You Want to Succeed
When you solve something real, something annoying, expensive, or mission-critical, for a very specific group of people, they’ll often pay, stick around, and tell their peers
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Why Digital Product Launches Fail and How to Prepare for Success
Let me take you through the essential steps to help you avoid pitfalls and execute a successful product launch, based on hard won experience
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Creating a Successful Digital Product: Community Strategies for an MVP
Creating a new product or service can seem daunting. What should you build? How do you make sure it will meet people’s needs? The secret lies in something called a Minimum Viable Product (MVP).
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The “Simple” Secret Behind Copyblogger’s 8 Figure Business
What is the secret behind Copyblogger’s 9 straight years of growth? How has it been achieved without any outside investment, without sales people, and with close to zero advertising?
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Permission Marketing and How to Grow Better, Long-Lasting, Customer Relationships
Discover why marketing funnels have become essential, how they work, and how you can use them to build trust, loyalty, and sales effectively
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Mastering Selling Online: Key Elements of Effective Sales Funnels
Sales funnels are essential in growing your business online. Discover how they work, and most important, how to craft them effectively
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Authority Business Lessons from an Accidental Entrepreneur
If you’re trying to build an online business that fits your life, not just your income goals, focus on these things
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Affiliate Marketing for Authority Bloggers (Full Class)
Affiliate marketing has a bad reputation in some circles, and for good reason. Discover how to do it properly, with no spam, and zero sleaze.
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How Authority Bloggers Make 6 Figure Businesses from Home – Strategy Workshop featuring Lewis Howes
If you’re ready to turn your blog into a real business asset – something that earns while you sleep and opens doors instead of just soaking up time – this video is worth your full attention.
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Should I Use a Pen Name?
Should you use a pseudonym in your work? How do you decide if to use a pen name for your writing or your actual real name?
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Why I Recommend Offering Services
Why do I suggest starting a service-based business as a great place to look for most people who want to start their own business?
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How to Thrive as an Authority Blogger in 2025
An infographic for bloggers so you can concentrate on the most important things going into 2025 for a successful year.
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How to Sell to Strangers
How can we sell strangers when this is the first time they have become aware of you and what you can do for them?
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How to Grow, Launch, and Sell with Authority
Do you want to start or launch a new blog? Grow your audience or email list? Want to create and sell a product or sell more of your services?
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How to Authentically Use “AI” Tools to Grow Your Business
Used correctly, “AI” tools such as ChatGPT have the potential to save us a lot of wasted time, allowing you to put your energy to better use.
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Go Off-Topic: Using Ideas from Different Fields to Grow Your Online Business
How combining knowledge from outside of your expertise can give you an edge in business, as a coach/consultant, or digital product creator.
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How I Get “Free” Stuff to Review and You Can Too
How can you get products to write reviews about, and promote with affiliate links, without being an influencer or spending a fortune?
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How Did Authority Bloggers Beat the Google Update?
Authority Bloggers didn’t “beat Google”, instead we are (hopefully) providing Google what they want to see.
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Blog Niche Research: 3 Pen Portrait Examples
Examples from my own blog niches so you can see how creating pen portraits can help you tune in to what your audience values
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SEO Traffic Drop: What to Do When Google Hates You
Learn how your website or blog can survive without google traffic. What to do when search engines hate you.
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Choosing a Niche: How to Find a Profitable Blog Subject
Choosing a good niche is vital. If your goal is to earn an income from your blogging you need to know if your idea will make you money.
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How Do Professional Bloggers Get Paid?
Professional bloggers blog professionally, that is they get paid. But how? Let’s drill down into 10 ways you can make money from blogging!
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Generate Fresh Blog Topics: The Reverse-Process Technique
Are you struggling to come up with blog topics? Do you find it difficult to come up with ideas for new articles?
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Content Marketing Strategy: Create Your 5-Part Content Plan
A content marketing plan will grow your audience, build trust, and convert browsers into buyers. Let’s take a look at the content you need.
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Is Blogging Dead? Blogging vs Vlogging
Is blogging dead? In the era of video, video, video, does written content have a place? Should we be blogging or vlogging?
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Better Blog Branding: Crafting Your Positioning Statement
With a Brand Positioning Statement, Bloggers and businesses of all sizes can stand out and get noticed. Craft your uniqueness messaging now!
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Naming Your Blog: How to Create Catchy Blog Names
Naming your blog is important for blog branding, or blog success for that matter. Tips for catchy blog names, creating the best blog name.
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My Blog Launch Mistakes on the Way to 10,000 Page Views Per Month and How to Avoid Them
Launching a professional blog takes knowledge and planning, but even after all this time I still make mistakes when I launch a blog. Let me share my lessons with you so you can avoid them!
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How to Create Link Bait for Topical Authority
Link bait is misunderstood as a search engine optimization tactic due to abuse of the idea. How to create ethical and brand safe link bait
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Using Flagship Content to Make Evergreen Sales
Content marketing is now an established and expected part of any online marketing strategy, but how do you use it to generate sales? Can you use content to make sales long-term?
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What is Authority?
Authority Bloggers seek out ways to increase their authority in their niche and in the eyes of Google, but what is authority anyway?
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Linkbait, Flagship Content, and Authority
Are Linkbait posts also Cornerstone Content? How do you separate “Authority Content” from “Bookmarkable Content”? What is the difference between “Pillar Content” and “Flagship Content”?
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How to Grow Your Google Authority
Google Authority is the best route to better rankings in Google, over the long term. That is great, but how do you achieve it?
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Overcoming Your Own Constraints
Personal constraints are the things that hold you back in your life, your career, and even your relationships. Let’s identify and resolve as many of your constraints as we can.
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Make Yourself Understood: 10 Tips to Be Understood Every Time
You want your writing to have an impact, so that means you need to make yourself understood. How to make yourself understood every single time
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Authority Websites vs Niche Websites: Which to Start?
Authority Sites and Niche Sites have taken over the website creation conversation lately.
But what exactly are niche or authority sites?
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How to Really Win Fans and Influence People
In this article I would like to show you how a “real influencer business” is built, versus what you might mistake for success.
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3 Most Dangerous Social Media Influencer Myths
Social Media, and in particular the “social media influencer” phenomenon has generated many myths, lies, and half-truths. Let’s set them straight.
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Earn More Money as a Content Creator, Without YouTube Ads
Many people dream of the day when they can be a full-time content creator. Some people seemingly achieve that dream … on the surface.
