Three times yesterday I gave the same advice. Two of those times were to consulting clients with absolutely brilliant ideas for blogs. I wish I could tell you what those ideas are, I just know a ton of you would sign up right away.
What was the problem? What was my advice?
The problem is the same for both, their ideas are so good they want their designs or content to be absolutely perfect at launch.
I can understand the need to get things “just so”. But all three people I spoke to were holding back because of things that can be fixed later.
Sometimes we are better going ahead with “good enough”.
- Keep your momentum – Who knows if you will still have the enthusiasm down the line?
- Benefits now versus later – Get the benefits of launching earlier rather than later. When you see some early results you will be motivated to go the extra mile
- Strike while you are original – Head off a competitor entering the market first. It might be a brilliant idea (and they were, believe me), but that doesn’t mean someone else can’t have the same idea and get in there first
- Reduce opportunity cost – While you are fussing and tweaking you are not earning plus are spending time on something that is taking you away from something else
There will always be something that you can tweak or polish, that is the nature of things, as Sean D’Souza says,
“If you must do a job, do it 70% right. Then fix the 20% later.”