7 Ways To Promote Your Website With QR Codes
Before there was a worldwide health emergency, QR codes were either ignored or a punchline to a particularly nerdy form of joke. Then, all of a sudden, they were a familiar and convenient part of day-to-day life.
QR codes are not just for electronic restaurant menus, they a great tool for promoting your website. Most people do not have the patience to manually type out a long website address – especially detailed URLs leading to specific webpages. QR codes allow people to instead quickly visit a webpage by scanning it with their smartphone camera.
You can create QR codes using a variety of free online QR code generators. These can then be printed onto a variety of different surfaces from paper to plastic. Just what are some of the different places to print a QR code? Below are 7 examples.
Posters
Posters can be hung in various locations from shop windows to train stations. They are a popular way to advertise events, but can also be used to promote products and services. A QR code could be used to direct people to a ticket sale page for your event. Or if you’re promoting a product or service, you could use a QR code to send people to a webpage where they can get more information.
Flyers
Flyers can be handed out to people, left in strategic places or posted through people’s letterboxes. They are another excellent place to print a QR code and can similarly be used to promote events, products or services. It’s possible to print flyers at home, but often preferable to use a flyer printing company to ensure that each flyer is high quality.
Business cards
Business cards are a quick way to exchange contact details such as your phone number or email address. However, you can also print a QR code on them leading to your website, LinkedIn profile or Facebook page. Photographers and graphic designers can use them to direct people to their online portfolio.
Packaging
QR codes can also be printed on product packaging including boxes, parcels and paper cups. You could use a QR code to direct people to an instructional video to help people assemble your product or use a QR code to promote an online contest. You can even use them to get people to download your app.
Promotional products
Promotional products come in many forms including hats, keyrings and mugs. Such products are often handed out at events and contain a logo or contact details. However, you can also print QR codes on these products that lead to your company website.
A-signs
You often find A-signs outside restaurants, cafes and stores – typically promoting a specific product or discount. Printing a QR code on an A-sign could be a great way to get people to visit your online menu or your company app.
Vinyl wraps
A vinyl wrap involves wrapping a vehicle with a vinyl layer. This vinyl layer can have all kinds of information about your company printed on it – helping to turn your business vehicle into a moving billboard without having to print directly on the bodywork of your vehicle. Printing your QR code onto a vinyl wrap could be a great way to direct people to your website if you’re a tradesman or an events company. Customers may not be able to scan it while driving, however passengers will be able to, as will pedestrians passing by your vehicle.