In response to my post the other day about short term versus long term thinking, a reader, who wished to remain nameless for reasons you are about to discover, let me know about her experiences with a traffic report from an Internet Marketing “guru”.
It seems this guru has recently discovered blogs.
Actually, correction, has recently discovered splogs, along with “RSS Marketing”, Trackback/Ping.
You can imagine where this is going.
Apparently this guy is making thousands of dollars every month creating “autopilot” traffic using a mixture of scraping content, free blog sites, auto-posting software, auto-submitting software for social bookmarking sites, and is pinging his spam repeatedly.
Oh I bet his
victims readers just love his network of valuable sites. Not.
I am glad my reader had alarm bells ringing before she tried this scheme, I was able to help her avoid a big waste of time and prevent more splogs joining the blogosphere.
- Blog networks work by attracting and distributing authentic traffic and links, just creating a bunch of splogs with duplicate content will not attract either and so there will be no traffic or links to distribute
- Point number 1 means no authentic traffic or links so you have to do unethical stuff to create them. Google and the other search engines are getting better and better at counteracting these techniques
- Point number 2 means instead of the whole thing running on “autopilot” as you were promised in reality it means you have to keep up with the treadmill of spamming and generating more rubbish with zero reader value.
Wouldn’t you much rather spend your time and energy creating valuable content that you can be proud of and gets rewarded naturally and honestly?