3 PR Consultants In & Around London 2026
If you are a business in the UK then you may be on the lookout for agencies to help you with your PR and marketing campaigns. Finding the best one can feel a bit like navigating a very pricey minefield. While some will match exactly what you are looking for, others won’t be able to provide you with what you need to succeed and thrive in the big world of business.
Instead of doing your own research and taking time out of your busy schedule to find the right consultancy firm, we have done it for you. Check out the list below to find out the best PR consultants in the heart of London.
PR Superstar
If you are on the hunt for a company with 30+ years as a journalist turned London publicist and PR consultant who delivers coverage and results – fast then you have come to the right place. PR Superstar is perhaps London’s most distinct boutique PR consultancies, they have worked with many brands including 77 Diamonds, White Rabbit, Pied à Terre, and Wolfpack Lager. These are just a few of the brands that have had successful campaigns created for them.
Jill Kent, the founder, deals directly with clients herself. So, you will never have to deal with junior staff who don’t necessarily know what they are talking about. They are keen to bridge the gap between modern digital visibility and traditional media. Get in touch if you are looking for CEO and Founder Profiling, SEO & Digital PR, Crisis Management, Thought Leadership, or Media Relations.
Pros
- When you have dealings with PR Superstar you will never deal directly with junior staff members. Jill Kent believes in delivering the most superior service, and that comes from senior employees.
- You may be looking for an agency who has a proven track record of generating high sales with their campaigns. PR Superstar most certainly has that to offer, they have previously generated around 300K in sales just from a single feature in a well known newspaper.
- Jill won’t just ensure you are visible in newspapers and on social media, you will also be found pretty high up in search results on AI sites. AI visibility can be incredibly important for your business and it also means you are keeping ahead of the times.
- With PR Superstar it really is a case of ‘it’s not what you know, it’s who you know’. As Jill spent many years as an editor, she knows plenty of people in the industry. Rather than sending out press releases, she just picks up the phone to get clients in features.
Cons
- As Jill is often a one woman show, you may have to wait some time to get on her books. She does indeed have a pretty long waiting list, so if you need help instantly then this might not be the one for you.
- If you are particularly budget conscious then you might not want to work with Jill at PR Superstar. You will pay for her expertise and services and this isn’t cheap.
Edelman London
Here we have the world’s largest independent PR firm, with their UK headquarters based in the heart of the city. They are a huge PR consulting firm with over 600 employees and staff working worldwide. They are highly reputable and are most famous for their Edelman Trust Barometer, this is a global study showing how trust is built and lost in the modern business world.
They have worked with some amazing high class clients all over the world, including Dove, Unilever, Heineken, and HSBC. These are all respected brands that most people have heard of. Areas of expertise from Edelman include corporate and crisis management, trust management, integrated creative, and specialist labs. Their specialist labs are suited to Gen Z and over 55s, this helps brands connect with specific demographics.
Pros
There is no other company in the world that knows how to build trust amongst brands. This gives them credibility when representing your business. You know you are only going to receive the very best service and help with your campaigns.
As a business, if you are ever looking to expand globally then Edelman is able to help you launch in over twenty different countries.
They can offer you flawless strategies and campaigns due to hiring the best of the best. This includes those with a background in journalism, governments, and ad agencies.
Specialist sub agencies are available depending on the type of business you are running. This could be sports, finance, or even politics.
Cons
Due to them being a larger than average agency, there are many layers when it comes to working with them. You may need to wait longer for your campaign to be approved.
They have some of the most expensive fees in the world, so they may just be out of your price range.
You might not like that you don’t receive attention from senior staff with your campaigns. Day to day execution is handled by junior staff who may be incompetent and inconsistent.
Milk & Honey PR
Lastly, if you are looking for a more sustainable PR agency then Milk & Honey is certainly the one to explore. They don’t just care about your business, they also care about the planet and the environment. Really, they are the ‘moral compass’ on the London PR scene.
Milk & Honey was founded in 2017 so it has been around for quite a few years already, and in this time they have won many awards. They have also been awarded with the B Corp certification, achieving an incredibly high score.
Something that is rare in the PR world is that this company is employee-owned. That means every single employee has a stake in the company. This provides you with consultants who truly care about the business and what happens with your campaigns.
Pros
They specialise in Ethical Reputation Management meaning they go further than just the simple press releases for your business. They are legally required to consider your companies social and environmental impact.
Milk and Honey are incredibly transparent with their prices and feedback. You never have to worry about hidden costs with Milk and Honey.
You will always have the chance to work with the same employees as they have a very small staff turnover. They often win Best Place To Work awards.
Cons
If you deal in businesses that aren’t classed as ethical then they may reject you. This includes but is not limited to tobacco, gambling, or high carbon offset industries.
Being ethical tends to cost more money than other agencies. However, it can be worth it if you get the returns you hoped for.
So there you have it, a comprehensive list of the best PR agencies that can be found in and around London. Ready and waiting to take on your campaigns and marketing.