How Mortgage Lane’s Commercial Mortgage Page Could Work Better – Website Critique
Mortgage Lane have a lot going for them but their landing pages could be converting better and attracting more leads with some small changes.
Blog and Site Critiques are where I take a look at a website and give my prioritised advice for exactly how to improve it. It’s not just criticism – I also give praise when I think the blogger is doing well.
In this section, you will find a selection of critiques where I have summarised my advice and where the blogger has chosen to go public.
Read through them to find ideas for how to improve your own blog or for things you might be doing wrong!
Get a private critique or public critique for your own site!
Mortgage Lane have a lot going for them but their landing pages could be converting better and attracting more leads with some small changes.
When did you last check your WordPress hosting or clean up your database? Bloat in your site is a culprit for slowness and things breaking.
Getting your blog noticed – how with some simple tweaks you and your blog will get the attention you deserve.
Today’s critique is for a Financial Services Outsourcing company.
More transactions are happening online, but also a great deal of the research. How to Use Your Website to Get Clients Into Your Office
Is your website harming the trust and credibility of your business? Are people worried or put off when they visit you online? Could your site be working against you rather than working as a business asset? I’m sad to say that this is more common than we would like. It was certainly the case with…
What should a blogger do when they want to profit from their creativity, knowledge, experience and skills, but not by teaching “how to”, but instead from the results of their work? As you no doubt know, my strategy for building a profitable blog around what you know is called Authority Blogging. Build an audience of…
If you think that because your website looks great that people will want to visit it … think again.
This critique will be useful to you if you believe you are doing all the right things but are still not getting the results you want. I get a lot of clients come to me with similar situations and many are on the verge of giving up due to this frustration. Fact is, you could…
BankNerd.ca is a Canadian website all about the banking industry. This is an interesting critique for me having recently moved to Canada and have a whole raft of banking type stuff to set up. As you might see from the screengrab above, the site is about everything banking and aims to monetize mainly with advertising….
Getting an outside opinion on your blog is always a good idea, but especially at the beginning, and especially when you have a great deal of expertise in comparison to your average target audience member. Why is this? A little thing called “The Beginner’s Mind”. When we start learning a topic there are all these…
Steven Aitchison has a strong blog. Most people would regard his site as a success (in fact he claims it as the “biggest personal development blog in the UK) .. So why would he ask for a blog critique when he is doing so many things right? With stats like these, Steven could be giving…
Learn how to marry your commercial goals with your reader’s mission in today’s blog critique for Medical Practice Trends.
Joanna Penn describes The Creative Penn as a site … aimed at people who are interested in writing, self-publishing/print-on-demand and internet marketing for their books (in print/ebook or audio format). That is a great niche, there are thousands of people struggling to get their book written, published and sold. I know the pull of books…
Wow these blog critiques have been popular lately – I hope you are getting as much out of them as I have fun writing them 🙂 This critique is for Althaf Ahmed who runs a site called Everyday Guide which he described in his email to me as “an online repository of mini guides”. He…
Patrick Meninga, aka skinnyninja to forum members, won this blog critique in the Blogger of the Month competition. If you would like to win a blog critique or Authority Blogger membership there is still time to win the June prize, you just need to participate in the forum by being friendly, asking excellent questions that…
Free Pursuits is a blog about “Lifestyle Design”, or How to Live the Good Life Without Being Independently Wealthy or Retired What this means for you is a blog packed with content guiding you towards living the life of your dreams. Of course what this means for Corbett as a blogger is he is pitting…
UsefulTools is described as … … a web magazine for people who love web tools and apps. There are new and exciting applications being developed all the time. We sift through the abundance of technologies available to you, and help you find the most useful tools. Right away you might be thinking this puts them…
This blog critique is for Rob Nicholson of Humbled Eyes Photography. Photographers have the following main goals with their blog if they are going to be effective in attracting paying customers: Draw in visitors Generate interest Demonstrate professional ability Communicate personality Build towards action As you can tell from this list, it’s not as simple…
Recently Chris and Reese Spykerman worked up a fresh design and asked me to provide some feedback, so here is their critique.
Yesterday I drove down to the middle of the country to meet up with Doug Scott. He might not look like much ( 😉 ), and the name might not be familiar to you but he is a bit of a mover and/or shaker in the Affiliate and SEO worlds Doug has just started blogging…
Would you believe I have a blogger doppelgänger out there? Yes, it’s true, and cruelly he is both younger and better looking. Not only that, he is a skilled designer. Luckily for me I can redress the balance somewhat by trashing his new blog. But no! That last piece of evil revenge has also been…
I am by no means a wealthy man but I do enjoy living well, given the opportunity. Vezeo is a blog especially for people who have a passion for the finer things; international travel, food, restaurants, and resorts, and either have the means or the aspirations to match. The blog is off to a good…
A blog critique for Adii, a designer from South Africa.
Yes, blog critique time again! It’s no secret than I am a fan of photography. For a couple of years now I have dabbled with my photography blog, been unhealthily addicted to Flickr and even have a couple of clients in photography and related industry. Portrait photographers are a special breed. While I have photographed…
A bit of a different blog to critique this time. Unlike my other blog critiques this is a blog attached to a network management product e-commerce store. Anyone with a corporate blog of any variety will likely be familiar with the challenges involved. The OPENXTRA Blog was launched in November 2006 judging from the archives….
Today’s blog critique is the small business blog “Clever Start”.
Todays critique is Garrett Albright’s Ray Gun Robot which has the tagline “Tech with Personality” – a good start! Right away I have a feel for what the blog will be about. Great stuff. I know the name of the blogger The domain and blog name is catchy “Tech” helps define a target audience, the…
First victim customer of my blog critiques is Not Just Cricket Initial Impressions Nice template. Tiny font. Does look pretty but people with not great eyesight would appreciate a larger font size? “Not Just Cricket” … sports blog? No “about”? No “Author” … no name listed that I could find … Looking down the categories,…