Comments on: Buying and Selling Blogs: How Do You Value Blogs?

By: Pinyo

Pinyo — Thu, 11 Oct 2007 18:38:55 +0000

Great article that covers the main element. I should have done this instead of letting the site die. I still have my domain name and it’s still PR5; but nothing on it now so I doubt it has any value.

By: Pinyo

Pinyo — Thu, 11 Oct 2007 18:38:00 +0000

By: RT

RT — Thu, 11 Oct 2007 00:29:05 +0000

Yesterday I sold a year old fitness site for above $15k USD. I think the brand of the site was a huge factor in the sale.

By: RT

RT — Thu, 11 Oct 2007 00:29:00 +0000

Yesterday I sold a year old fitness site for above $15k USD. I think the brand of the site was a huge factor in the sale.

By: Surfin Dad

Surfin Dad — Wed, 10 Oct 2007 20:29:11 +0000

Very good point about fluke traffic. I was in the process of just starting my blog last week when I happened to post content based on a popular Google search. My pageviews soared and here at my 10 day blog birthday I’m up to over 2600 unique visitors a day, 2,991 page views, and 54 RSS subscribers.
It caught me by surprise so I’ve been scrambling to get some content out there so I don’t lose the momentum.

By: Surfin Dad

Surfin Dad — Wed, 10 Oct 2007 20:29:00 +0000

By: Joy

Joy — Wed, 10 Oct 2007 17:53:29 +0000

Great article!..I also started doing my blogs..for now my blogs’ stats are not really high but I know with hard work I will get there…^^…soon!

By: Joy

Joy — Wed, 10 Oct 2007 17:53:00 +0000

Great article!..I also started doing my blogs..for now my blogs’ stats are not really high but I know with hard work I will get there…^^…soon!

By: fc

fc — Wed, 10 Oct 2007 16:03:29 +0000

something that i have been thinking about for quite some time now is how to measure the brand value for a blog…
any idea on that chris.. how do you put a measure on say something like attention and loyalty

By: fc

fc — Wed, 10 Oct 2007 16:03:00 +0000

By: HASSAN'

HASSAN' — Tue, 09 Oct 2007 12:36:55 +0000

well for valuing a blog/site, there is no single rule. There are diff ways for diff kind of sites. You give us a very nice points to think upon. Thank you

By: HASSAN'

HASSAN' — Tue, 09 Oct 2007 12:36:00 +0000

well for valuing a blog/site, there is no single rule. There are diff ways for diff kind of sites. You give us a very nice points to think upon. Thank you

By: Scott Sehlhorst

Scott Sehlhorst — Tue, 09 Oct 2007 03:50:40 +0000

I’ve heard anywhere from 10x to 24x monthly revenue. Kevin makes a great point about the “cost” of sustaining a revenue stream. That can be modeled into a purchase price as CashQuest describes.

Good article

By: Scott Sehlhorst

Scott Sehlhorst — Tue, 09 Oct 2007 03:50:00 +0000

I’ve heard anywhere from 10x to 24x monthly revenue. Kevin makes a great point about the “cost” of sustaining a revenue stream. That can be modeled into a purchase price as CashQuest describes.

Good article

By: raj

raj — Mon, 08 Oct 2007 21:12:43 +0000

Well put, Chris. Value is in the eye of the beholder.

When I buy sites for myself, partners or clients, I know what they want out of it. For example, if someone mentions that they get $250/mth in paid review requests, it doesn’t mean I’d value that for my use. That’s not passive income (which you discussed recently).

So know what you want, and what a site is worth to you. Then figure out what the site is worth to the seller and see if you can find something between.

By: raj

raj — Mon, 08 Oct 2007 21:12:00 +0000

Well put, Chris. Value is in the eye of the beholder.

So know what you want, and what a site is worth to you. Then figure out what the site is worth to the seller and see if you can find something between.

By: CashQuests

CashQuests — Mon, 08 Oct 2007 20:55:57 +0000

I agree that RSS subscribers add value, but you haven’t convinced me on comments. My research has shown that regardless of a blog’s size, about 3% of readers leave a comment. Hence, the comment level flows proportionally to a blog’s traffic and traffic is much more easier to value and measure accurately than comments.

That’s the reason you’ll see things like “5% of visitors click on this ad” rather than “5% of commentators click on this ad”.

By: CashQuests

CashQuests — Mon, 08 Oct 2007 20:55:00 +0000

That’s the reason you’ll see things like “5% of visitors click on this ad” rather than “5% of commentators click on this ad”.

By: Erica Ross-Krieger

Erica Ross-Krieger — Mon, 08 Oct 2007 19:26:17 +0000

I’ve never bought or sold a blog or site, but I continually have people contacting me to try to buy the domain name I use for my blog. I happened to grab a good url back in the day — 12 years ago– and just held onto it. Finally last month I started to use it and began blogging. I enjoy it and for me that’s worth more than I could sell it for. I haven’t figured out how to determine the $$ worth, so for me I just keep telling those who ask that it’s not for sale.

By: Erica Ross-Krieger

Erica Ross-Krieger — Mon, 08 Oct 2007 19:26:00 +0000