How do you know when your audience is ready to buy from you? Should you wait to "monetize"? How big does your audience need to be? These are common questions and the answers have been debated over the years. I am going to share an answer I gave George from the Man Up Blog during his blog critique. George spent some time in the dating world, sometimes called the "pick up artist" niche. This is shy dudes learning to pick up the ladies mostly, but obviously the market caters to all … [Read more...]

Many bloggers don't have a value problem. They have a great deal to share. I am sure you do - I have never met someone who doesn't. Why then do people struggle to find an audience. Never mind an audience who knows, likes and trusts them - ANY audience? It's weird but a lot of the time it is because you have SO much to offer, it's hard to know who you are for and what specific benefit you provide. A lot of my coaching clients have this problem and, thankfully, there is a solution. The … [Read more...]

Video is increasingly important for bloggers and only likely to get MORE so, for: Traffic generation Community and relationship building Teaching and demonstration Social sharing Monetization Since I last wrote about getting started with online video I got a ton of feedback from readers and clients that they wanted more. Check out the previous article for why I think everyone can do some video starting right now. Still don't feel you can do web video? Admittedly I geeked out … [Read more...]

If you just want the free stuff, scroll down and click the links. It's all good, all free, you just might want to give them an email address. Still here? OK, here's some background! A couple of weeks ago I set my Authority Blogger members a challenge to get their free resources up and published so that I could share them. Originally the idea was for my birthday but lots of life stuff happened (including what I have been describing only a little melodramatically as a "near-death experience" … [Read more...]

How would you like to meet up with me in person? Is that something you would be interested in? For a while I have been thinking of holding meet-ups, workshops, training, that kind of thing. Nothing too formal. Before I do, though, I need to know if you are interested and where in the world these things need to be :) The Melbourne Problogger Workshop was a great success, let's see if we can do something in your home town! Please add your details in the form below. Probably best if … [Read more...]

Today I want to give you some ideas for how you can attract clients and fill your coaching practice using blogging and content marketing. If you would like some background on why I believe coaching is a fantastic service to offer in your business, check out the previous article. First Big Mistake Before we get into the approach I suggest you try, I want to share the first big mistake I see my own coaching clients and some friends make. If you want to learn how to sell any product or … [Read more...]

If you already have enough people reading your blog then you don't need this. Still here? OK, good. If you are ready to boost your blog traffic, just click here to get the full details. Otherwise I will explain further ... Boost Your Blog Traffic, a Five Module Online Course Darren ran a survey with a group of ProBlogger readers recently and the overwhelming response was most bloggers are facing a  ‘lack of traffic’ as their main challenge. I am not surprised, when I ask my … [Read more...]

You know you need great content in order to succeed at blogging, but how do you keep coming up with interesting and useful ideas? How do you keep your blog content compelling over the long haul? Darren Rowse and I have put together a brand new short online course called Creating Killer Content for your Blog that shows you exactly that. The course is presented using lots of bite-sized videos in 5 modules (over 5 days or work through at your own pace): Planning your content – … [Read more...]

I asked my Authority Blogger course members what they would most like to achieve. A whole bunch of great replies came back, so I thought I would ask on Twitter too. Same result. The answer came back loud and clear - most of all you would like to Make more progress against your goals, Have more time in your day, Achieve more, beat procrastination, Make more money, Get unstuck, and manage your energy better. Answer after answer was about having more time in your day to do what … [Read more...]

Have you noticed I have been a bit quiet lately? There are two reasons. The first, of course, is that I have been moving country. These things tend to constrain your time a little ... I can happily say I am typing this from our rental home in Canada :) Today's post is about the second reason, though. This summer I traveled down to spend some time with Darren Rowse to start putting together some courses all about what it takes to be a Problogger. The first of these is launched now and is … [Read more...]