Business and corporate blogs are powerfully effective and make up the "other" half of the professional blogging scene. Rather than showing adsense or banner ads, business and corporate blogs generate traffic, customer loyalty, leads and PR. Business blogs use indirect methods to turn a profit. Even if you don't consider your blog a ...
Category Archives: Blogging
Who Is Your Blog For?
Who is your blog for? What purpose does it serve?It's good to have a goal when starting your blog. Knowing what you want to achieve helps keep you on track. Having an idea of where you are headed serves to guide your decisions.Focus on the prize, indeed, but not ...
10 Simple Steps To Directly Monetizing Blogs
More and more people are getting into blogging because they want to make money. To feed this desire more and more bloggers are writing about making money from blogs. I get asked how to go about monetizing blogs, and also why I don't write more about the subject. This post will answer both questions.
Blog Critique: Bliss – Seshu’s Wedding Photojournalism
Yes, blog critique time again!It's no secret than I am a fan of photography. For a couple of years now I have dabbled with my photography blog, been unhealthily addicted to Flickr and even have a couple of clients in photography and related industry. Portrait photographers are a special breed. ...
How to Target Prospects and Avoid Accidental Audiences
What do most people do when they start a blog? They just start writing.This isn't the wrong thing to do. Actually there is a lot to be said for just getting on and doing it.So what is the problem?You get whatever audience you attract.Lots of ...
Blog Critique: OPENXTRA Blog
A bit of a different blog to critique this time. Unlike my other blog critiques this is a blog attached to a network management product e-commerce store. Anyone with a corporate blog of any variety will likely be familiar with the challenges involved.The OPENXTRA Blog was launched in November 2006 judging ...
Blog Critique: Clever Start
Todays blog critique is the small business blog "Clever Start". Small business, or SMEs (Small to Medium Enterprises) as they are often called in the UK, is a huge market. Anyone who can do well in this space should have a decent audience, and businesses nowadays need to be online which ought ...
Fine Art of Blogging Meme
"Diogenes" has asked me to respond to the following questions. Now, I don't know who the questioner is but his or her questions are interesting enough that I thought I would answer them.What is a blog to you?Blogs are for me all about conversation. This is why I get so annoyed at ...
Get a Real Job
Like most bloggers with a reasonable amount of readership I get some interesting comments. Most of my most ... um ... colourful come after a guest post or mention on anothers blog. One theme that seems to come up a lot is that I should "get a life" and related but subtly different, people earning ...
Enough of the Blog Pessimism!
Several people have pointed me to the Guardian piece about blogs by Victor Keegan. Sorry guys but you won't find me getting hot under the collar, I don't jump up and down defending blogs any more (I got that out of my system years ago). Here, since people asked, is my (hopefully calm) thoughts.
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Chris Garrett is a blogging and internet marketing consultant. This blog is here to help you make the most out of the web.
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