Comments on: Buy Teaching Sells for $1 and the Psychology of the Dollar Offer

By: Brian Clark

Brian Clark — Tue, 26 Feb 2008 15:14:42 +0000

Jack, did you check your spam folder for the link to the report? That sometimes happens with autoresponders.

If you don’t find it, email me from the contact page on Copyblogger and I’ll get it to you.

As for the PayPal thing, this is how membership sites work. Luckily, PayPal puts subscription management in your control, so you never have to rely on the site owner to cancel your subscription. It’s a much more user-friendly approach than your typical merchant account.

By: nishu

nishu — Tue, 26 Feb 2008 11:33:02 +0000

I am not joining teaching sells
but your article was a good insight into marketing techniques.

By: Jack

Jack — Mon, 25 Feb 2008 23:52:41 +0000

I took a look, but I was turned off by both the paypal autocharge and the fact that I gave them my email address for the free report and it never showed up. I don’t like giving out my email address as it is; I’m much less likely to trust giving them my paypal details if they can’t even send me a free ebook correctly.

By: Beyond Niche Marketing

Beyond Niche Marketing — Mon, 25 Feb 2008 22:43:34 +0000

I joined at the “founder” rate. That means I paid $97 for access to a bare bones Moodle installation. I watched other participants complain in the forums about the lack of content, so I know I wasn’t the only one who was disappointed.

Don’t cry for me…. I got my $$$ worth by learning a VALUABLE lesson. My “membership” site won’t launch until the content is robust and membership is considered by members to be a VALUE instead of overprice (apparently by $94).

By: Nick Cernis

Nick Cernis — Mon, 25 Feb 2008 15:28:16 +0000

Interesting to hear the $1 argument -- Wired has a great article out today arguing that $0 might be the way to go. I'm not sure I agree with all the points, but it makes for great reading.

By: Chris Garrett

Chris Garrett — Mon, 25 Feb 2008 14:20:48 +0000

That’s just how these things work because otherwise you would likely have to set up a new account after the trial, which would certainly lose otherwise happy customers.

By: Adam

Adam — Mon, 25 Feb 2008 14:18:50 +0000

Nice analysis, Chris. I haven’t ever thought about how much difference can $1 really make .

I noticed this offer before but was turned away by the fact that I had agree to autocharge my Paypal account after 1 month or so. Seemed to me like a trick to get money from the people who don’t notice that they are agreeing to autocharge their Paypal.

By: Chris Garrett

Chris Garrett — Mon, 25 Feb 2008 12:27:42 +0000

Yes, sorry, I meant the free ($0) pdf (ebook)

By: James Chartrand - Men with Pens

James Chartrand - Men with Pens — Mon, 25 Feb 2008 12:22:47 +0000

Just a small comment – I’ve been with Teaching Sells since the start, and one thing I wish for is an ebook of the courses so that I can read offline and take the course with me. The content is fantastic.

So when you said “free ebook”, I was all “YESSS!!” Ummm but there’s no free ebook, Chris. It’s the free report that has been promoted since day one.

It’s a good idea to be consistent and stick with what the item is always called, otherwise it may leave people feeling a little disappointed that there wasn’t a free ebook.

Now. I must go nag Brian to make an ebook so I can finally become a traditional offline reader again

By: Chris Garrett

Chris Garrett — Mon, 25 Feb 2008 12:13:52 +0000

I think once you sign up you get the course for seven days so better off signing up when you get back

By: Anne Keckler | ACSM Certified Personal Trainer

Anne Keckler | ACSM Certified Personal Trainer — Mon, 25 Feb 2008 12:00:47 +0000

Do you know how long this offer is good for? I’m leaving town tomorrow for a few days, but I’d definitely like to take advantage of this offer when I return this weekend.

Thanks for the heads up.