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Is it Just Business? How to be Professionally Human

Have you ever worked with someone who uses the phrase “It’s just business“? Or played a game with someone who, after cheating, back-stabbing, lying or just being a jerk, said “It’s only a game“? How did that make you feel? Did you respect the person more, or less? Did you trust them more afterwards? When […]

The Secret Element of Successful Marketing Campaigns

Why can Brian send one email from the Copyblogger email list and make 6 figures? Is it list size? Yes, scale obviously comes into it, but  if someone else had Copyblogger’s list they wouldn’t necessarily get the same result. So what is the crucial factor that makes the difference? Is it Authority? Yes, of course that’s […]

How to get 80% of the results with 20% of the content

When should you write? How often? How long should your blog posts be? Should you have a schedule? I get asked these questions and similar every week, between emails, Q&A calls/webinars, and clients. Content is becoming super important. We used to talk about if content was king or not. Now, I see a shift. The […]

How to Avoid Cold-Feet Killing Your Progress

Today, I want to talk about what happens when you give in to your fears. I want you to learn from my mistakes so you can have the courage to do what you need to. I have a lot of fears. That’s just part of who I am. I’m risk-averse, and I tend to focus […]

Your Best Foundation for a Sustainable Business

What would you do if your business burned to the ground? If you had to literally start over, would you be able to cope? What would your approach be? I have been falling behind with my workload lately. You just have to look at my posting frequency to see that I have been dropping as […]

How to Get Paid for Free

One of the key ideas behind being an Authority Blogger, or “Content Marketing”, is that you put out lots of educational material that ordinarily people would be willing to pay for. How do you turn that free stuff into profit? The thing is, while we KNOW this works, a lot of people get stuck on […]

4 Pieces of Advice to Help Your Small Business

You might have noticed a bit of a gap in posting here. Well, I have still been writing, just over at the BMO Bank’s Small Business site: I am writing about how online tools and techniques can grow your business. Check out my most recent articles and let me know what you think! 4 Key […]

How to Solve the “Creativity Problem” and Stand Out in a Crowd

I think everyone has the capacity to be creative, but if you listen to some pundits it seems creativity is something only bestowed on an elite few. The fact is, the word “creativity” itself can cause a lot of creative resistance, and make people feel that the bar has been set too high for them. […]

Course-Correction and Your Half-Year Resolutions

We are half way through the year. How are your new-years resolutions working out? Are you closer to achieving your goals? A lot of my coaching clients feel bad when I ask this but I want to encourage you to not feel like a failure if you have not achieved all that you had planned […]

The Simple Route to Generating Sales Leads with Your Business Website

One thing all businesses have in common, large or small, is they all have to generate sales leads. If you are not generating sales, well, you are not in business! A lot of my customers come to me because they have had so much referral business over the years they have never really developed a […]