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Defeating Business Performance Anxiety

Melani wrote a great post called “Happily Delusional or a Few Things to Make You Feel Better about Your Marketing Stats“. In it she talks about how people feel about their business numbers and it has some strong messages for any business. A lot of my friends, clients and contacts look at their results and […]

Win a Ticket to Social Media Success Summit 2010

Want to win a free ticket to the biggest online social media event of the year? Of course you do! After the success of last years competition, Mike Stelzner (the event founder) and I put our heads together to come up with something fun and interesting for you to get involved in. I think it […]

Shocking Statistic

During our free preview call for the Mojo Marketing Action Plan the other day, I asked the following question. Have a guess what the result turned out to be. I wonder if you will be as shocked as I was … Have you ever had a successful launch? There were only two possible answers, yes […]

Why People Fail

I have been putting a lot of thought into why some people succeed and others fail. It’s easy to put success down to luck or natural talent, but while there will always be an element of that, it does not seem to be “the answer”. There seem to be some ingredients that a lot of […]

Social Media Success Summit 2010 and Mojo Marketing Action Plan – Two Exciting Announcements

I have two exciting announcements for you today!

As some of you will have seen on Twitter, I have been bursting to tell you about these pieces of news but I had to wait until everything was ready. It’s such a relief to be able to share with you now as these are two things I am both looking forward to and very proud of.

First, Melani Ward and I have put together something very cool for anyone who would like to launch a business, product, service or program without all the icky stuff. Of course there are freebies to whet your appetite for the full program. We are kicking off with three free classes recorded in MP3 format for your computer or iPod:

  • What authority and mojo have to do with success,
  • The two most important factors that influence your brand and positioning in the market,
  • How not to blunder through your next launch …

To find out more and to get the three free audio classes, go ahead right now and sign up at Mojo Marketing Action Plan.

The second is something that was a huge success last year and I am sure you will love even more this time around. Yup, the Social Media Success Summit is back, and Mike, Denise, Mari and I have been conspiring to make it bigger and better!

Social Media Success Summit 2010 is the web’s largest live online conference that will empower you to use social media to gain more exposure, better engage customers and grow your business. The world’s leading social media gurus will show you how. Join 24 experts, including Guy Kawasaki (author, Art of the Start), Chris Brogan (author, Social Media 101), Darren Rowse (author, ProBlogger), Mari Smith (author, Facebook Marketing), Greg Jarboe (author, YouTube and Video Marketing), Kim Dushinski (author, Mobile Marketing Handbook); experts from Best Buy, Home Depot, Whole Foods, Foursquare and Groupon; Steve Rubel (Edelman), Ann Handley (MarketingProfs), Brian Clark (Copyblogger), Jason Falls (Social Media Explorer), Jay Baer (Convince & Convert) and Ramon De Leon (Chicago Domino’s Pizza)—just to mention a few

Those links again:

Why I Sucked at SXSW So You Don’t Have to

SXSW is a fixture on many a geeks calendar. It’s the biggest and wildest conference on the scene, encompassing “interactive”, film and music. My coolest friends in the UK thought it was the music festival I was attending, I didn’t have the guts to tell them I was only going to the nerdy bits, ha.

On the face of it, the attraction is lots and lots of panels and presentations about all kinds of diverse topics, plus a trade show where you can get to talk to exhibitors. What SXSW is really famous for, though, is the parties and the get-togethers. Austin is a party city at the best of times apparently, SXSW just even more so.

Many people go to conferences on a “mission”. To get a job, land a contract, meet a-listers, get JV partners, date or just party. I was always in two minds about going until I was offered a place on a panel, but that fell through so in the end I booked with the intention of going to meet existing friends and make some new ones.

At one point I was supposed to give two talks, in fact. Neither happened. Really, once I found out I wasn’t speaking I should have cancelled. The whole time I was there I was worried about what was happening at home. My daughter had just come out of hospital and my head wasn’t in the right place anyway, being thousands of miles away just exacerbated that.

This is all background and gives a few insights into why I sucked so bad at SXSW, but here are some points on how I sucked and the tips I learned in the process …

Do you dare put down the mask?

My first experiences online came before the web, and before most of the modern “nettiquette” was written. It was the days of ultra nerdy folks (like me), librarians, and academic PHD types in lab coats. When people were not doing serious science type stuff there was a lot of socializing going on. There were hippy […]

How to Sell More From Your Blog (Blog Critique: Steven Aitchison)

Steven Aitchison has a strong blog. Most people would regard his site as a success (in fact he claims it as the “biggest personal development blog in the UK) .. It looks good (using a slightly customized Thesis install) Steven is a good writer therefore the articles are excellent (in fact freelance writing is one […]

Why Positive Thinking Doesn’t Work for You and How to Fix it

I was reminded on Twitter by a quote how life coaches and gurus often talk about how sports people visualize victory. They say if you use positive visualization, then your outcome will improve. Then there are the people who tell you that if you use the “Law of Attraction”, that is if you ask the […]

Defeating Procrastination: Become a Finisher

Analysis paralysis is just one of my procrastination challenges. A couple of other things have caused me to have to make an effort with my productivity. See if they are familiar to you and your own productivity issues: I have a compulsion to fix things I never think I have done enough Do you have […]